New

The WPforOps Manifesto. Why WordPress can run more of your organisation than you think.

Read it
  1. Home
  2. Services
  3. Strategy & Design
01 · Strategy & Design

Strategy & Design. Every design starts with a real brief.

We put the brief in writing first. Then we design the interfaces people actually use on a WordPress platform: the public website, the client portal, the member area, the application form, the internal dashboard.

hrd2.co.uk
HRD2 website designed by WPFlat, shown on desktop
HRD2 website on a phone
Why design matters

A new visitor forms a judgment about your organisation in a few seconds. A client logging into your portal forms another every time they use it. Neither judgment is about your product. It is about whether your organisation looks and works like one they can trust.

Every design starts with a real brief. We learn the organisation, the people it serves, and what each screen needs to make happen. Then we design around that.

What we do

From the brief to a design system that grows with you.

Five disciplines behind every website, portal and dashboard we design.

  1. 01

    Discovery

    We learn the organisation, the brief, and the people using the platform before designing anything.

  2. 02

    Information architecture

    Structure and user journeys mapped before visual choices are made.

  3. 03

    Custom interface design

    Built from the brief, not from a template bank.

  4. 04

    Design systems

    Consistent components that keep the platform coherent as it grows.

  5. 05

    Accessibility

    Designs that work for the widest possible range of people.

Selected design work

Interfaces that reflect the organisation behind them.

See all work

HRD2 website on desktop
HRD2 website on a phone

Corporate website · UK

HRD2

Corporate website design.

WL Construction website on desktop
WL Construction website on a phone

Construction · Redesign

WL Construction

Website redesign for a construction company.

Eneriv website on desktop
Eneriv website on a phone

Energy · Corporate website

Eneriv

Corporate website design.

fezig.com
Fezig website on desktop
Fezig website on a phone
What you walk away with

Design you own, on a platform your team can run.

  • Interfaces that reflect the quality of the organisation behind them
  • Full ownership of everything built: no platform fees, no licence costs, no lock-in
  • A platform your team can update, or hand to us to maintain
Verbatim

“The new site has strengthened how we show up to partners and clients. It finally matches the quality, clarity, and ambition of our work.”

Enene EjembiExecutive Director, Verbatim
About website redesign
How we work

Designed and approved before development begins.

Six phases. Each one exists because skipping it produces a worse result.

  1. 01

    Discovery

    The brief, the operations, and the integrations in writing.

  2. 02

    Design

    Designed and approved before development begins.

  3. 03

    Build

    Built from the approved design on staging.

  4. 04

    Review

    Written sign-off before anything goes live.

  5. 05

    Launch

    A managed technical event, not a button click.

  6. 06

    After Launch

    The same team stays as your technical partner.

Every project is different, and the process adapts to the scope.

See our full process
Start a project

Tell us what you need WordPress to do.

A new website, a redesign, a client portal, a booking system, or a move from another platform. Tell us what you need and we will tell you how WordPress can carry it.

What happens next

  1. 01
    Introductory callUnderstanding the project, the organisation, and the brief.
  2. 02
    Discovery questionnaireThe detail we need before designing anything.
  3. 03
    Scope agreementDeliverables, timeline, and investment confirmed in writing.
See how a project runs