Growth Retainer
Maintenance keeps the platform healthy. The Growth Retainer moves it forward each month: new features, workflows, and integrations as the organisation develops.
As the organisation grows, the platform grows with it.
A platform built around how an organisation works at launch will not match how it works two years later. New services need new pages and forms. Teams ask for approvals, bookings or member areas. Tools change and need connecting.
The Growth Retainer is ongoing development with the team that already knows your platform. We agree priorities with you, plan the work month by month, and ship improvements in tested releases. No re-explaining what was built and why.
New workflows, new integrations, and new tools brought onto the platform where it makes sense.
Who this is for
- Organisations bringing more of their operations onto WordPress
- Teams with a backlog of platform improvements
- Platforms launched in phases
Keeps the platform healthy: updates tested in staging, offsite backups, security monitoring, performance checks and a monthly report.
Moves the platform forward each month: new features, workflows, and integrations as the organisation develops.
What moves forward each month.
- 01
New features
New sections, content types, forms and functionality as needs arise.
- 02
Workflows
Bookings, applications, approvals and internal processes built on the platform.
- 03
Integrations
CRMs, payments, email platforms and the other tools you run, connected.
- 04
Tools brought onto the platform
Standalone tools consolidated onto WordPress where it makes sense.
- 05
Improvements
Usability, speed and accessibility improvements based on how the platform is used.
- 06
Documentation
Documentation kept current as the platform changes.
How the Growth Retainer works.
Small, planned releases instead of occasional large rebuilds.
- 01
Plan
Priorities agreed with you for the month ahead.
- 02
Build
Work designed and developed by the team that knows the codebase.
- 03
Release
Tested in staging, then released to production.
- 04
Report
A summary of what shipped and what is next.
Growth work is how the after-launch phase continues. See the full six-phase process.
See our full processFrequently asked questions
How is this different from maintenance?
Maintenance keeps the platform healthy: updates, backups, security and monitoring. The Growth Retainer moves it forward with new features, workflows and integrations.
Do we need maintenance as well?
We recommend it. Growth work is safest on a platform that is updated, backed up and monitored. See Platform Maintenance & Security.
Can you take on a platform WPFlat did not build?
Yes. We start with an initial audit so we understand the codebase before we change it.
What if we need a larger project?
Larger pieces of work can be scoped as a fixed project and delivered alongside the retainer. See WordPress Development.
Tell us what you need WordPress to do.
A new website, a redesign, a client portal, a booking system, or a move from another platform. Tell us what you need and we will tell you how WordPress can carry it.
What happens next
- 01Introductory callUnderstanding the project, the organisation, and the brief.
- 02Discovery questionnaireThe detail we need before designing anything.
- 03Scope agreementDeliverables, timeline, and investment confirmed in writing.