Privacy Policy

Last Updated: October 8, 2025

Welcome to WPFlat (“we,” “our,” or “us”). We are committed to protecting your privacy and ensuring transparency about how we collect, use, and safeguard your personal information. This Privacy Policy explains our practices regarding data collection and your rights as a visitor or user of our website.

1. Information We Collect

1.1 Information You Provide

We may collect information that you voluntarily provide to us, including:

• Name and contact information (email address, phone number)
• Account credentials and profile information
• Payment and billing information
• Communications you send to us
• Any other information you choose to provide

1.2 Information Collected Automatically

When you visit our website, we automatically collect certain information, including:

• IP address and device information
• Browser type and version
• Operating system
• Pages visited and time spent on our site
• Referring website addresses
• Date and time of your visit

1.3 Cookies and Tracking Technologies

When you visit or log in to our website, cookies and similar technologies may be used by our online data partners or vendors to associate these activities with other personal information they or others have about you, including by association with your email. We (or service providers on our behalf) may then send communications and marketing to these email addresses.

We use cookies and similar technologies for:

• Website functionality and performance
• Analytics and understanding user behavior
• Personalization of content
• Marketing and advertising purposes

2. How We Use Your Information

We use the information we collect for various purposes, including:

• Providing and maintaining our services
• Processing transactions and sending related information
• Sending administrative communications
• Responding to your inquiries and support requests
• Improving our website and services
• Personalizing your experience
• Marketing and promotional communications
• Analyzing usage patterns and trends
• Detecting and preventing fraud or security issues
• Complying with legal obligations

3. How We Share Your Information

We may share your information with:

• Service Providers: Third-party vendors who perform services on our behalf
• Business Partners: Partners who help us provide services or marketing
• Analytics Providers: Companies that help us understand website usage
• Legal Requirements: When required by law or to protect our rights
• Business Transfers: In connection with a merger, acquisition, or sale of assets

We do not sell your personal information to third parties for their own marketing purposes.

4. Your Privacy Rights and Choices

4.1 Opt-Out Rights

You may opt out of receiving advertising and marketing communications by visiting https://app.retention.com/optout.

If you are located in a region covered by GDPR (General Data Protection Regulation), you also have the option to opt out of the collection of your personal data. To exercise this option, please visit https://www.rb2b.com/rb2b-gdpr-opt-out.

4.2 Additional Rights

Depending on your location, you may have the following rights:

• Access: Request access to your personal information
• Correction: Request correction of inaccurate data
• Deletion: Request deletion of your personal information
• Portability: Request a copy of your data in a portable format
• Restriction: Request restriction of processing
• Objection: Object to certain processing activities
• Withdraw Consent: Withdraw consent where processing is based on consent

To exercise these rights, please contact us using the information provided in Section 10.

4.3 Cookie Management

You can control cookies through your browser settings. Note that disabling cookies may affect website functionality.

5. Data Security

We implement reasonable security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When we no longer need your information, we will securely delete or anonymize it.

7. International Data Transfers

If you are accessing our website from outside our primary operating region, please be aware that your information may be transferred to, stored, and processed in countries where our servers are located. These countries may have data protection laws different from your jurisdiction.

8. Children's Privacy

Our website is not intended for children under the age of 13 (or 16 in certain jurisdictions). We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any personal information.

10. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

Email: legal@wpflat.com

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of significant changes by posting the updated policy on our website with a new “Last Updated” date. Your continued use of our website after changes are posted constitutes acceptance of the updated policy.

12. Compliance and Legal Basis

12.1 GDPR Compliance (for EU/EEA users)

If you are located in the European Union or European Economic Area, we process your personal data based on the following legal grounds:

• Consent: You have given consent for specific purposes
• Contract: Processing is necessary to fulfill a contract with you
• Legal Obligation: Processing is required to comply with legal obligations
• Legitimate Interests: Processing is necessary for our legitimate business interests

12.2 CCPA Compliance (for California residents)

California residents have specific rights under the California Consumer Privacy Act, including:

• The right to know what personal information is collected
• The right to know if personal information is sold or disclosed
• The right to opt-out of the sale of personal information
• The right to request deletion of personal information
• The right to non-discrimination for exercising privacy rights

12.3 Other Jurisdictions

We strive to comply with applicable privacy laws in all jurisdictions where we operate.